Virtual Event Attendees Have Different Needs: eMarketer Reports
If you're new here, you may want to subscribe to my Blog. Thanks for visiting!According to a recent study, 52% of businesses intend to increase their budget for virtual events in 2011. Putting on a virtual event has different implications than normal physical events. Traditional events provide an opportunity for professionals to get out of the office, catch up with industry colleagues, and make new contacts. Studies show that the primary activity of traditional event attendees is networking. Virtual events allow for much different interactions and because of the nature of the attendee, and...
Read MoreWebinar Moderation Guidelines: Staying in Control
Have you ever participated in a webcast or webinar where there was complete anarchy? The presenter is constantly asking people to put their phones on mute, the webcam comes on accidentally and shows the presenter just out of bed, and people are having conversation in the text box that are unrelated to the presentation. If this has ever happened to you or if you would like to avoid similar embarassing situations, consider the following guidelines. Decide ahead of time what the appropriate webcast rules will be. Webcasts with small teams should have different rules and strategies for...
Read MoreMaking Email Capture Part of Your Webcasting Strategy
Webcasting has become a strong part of any online marketing strategy. Companies use webcasts to present services and products, present industry trainings or findings, and present information to existing teams and clients. Webcasts have enabled businesses to spread the message faster, farther, and at a fraction of the previous cost. Regardless the way you are using webcasting you need to design a system to capture the email addresses of your audience. Email marketing or Data capture is part of any internet marketing plan and webcasting is no different. WHY: Capturing the information of your...
Read MoreHow to Setup Pre-Recorded Webcasts and Webinars in WordPress
Do you regularly perform the same presentation or training in your webcast room? Pre-Recorded webinars have been reshaping the social media stream for the last 12 months. It doesn’t suprise me that presenters grow tired of doing the same presentation over and over again. I’m assuming that you already know how to record and host your presentation. The purpose of today’s article is to show you the easiest way to set up a post/page in WordPress that will allow you to have a timer / countdown to the next playing of the webinar. Here is an example of this plugin in use. I have...
Read MoreWhy You Need Your Own Webinar Registration Page
When preparing for a webinar it has become the best practice to ask users to register ahead of time in order to participate. This has several distinct advantages, the most obvious being contact info capture. Building an email list of webinar participants will, in addition to adding to your overall email list, also help you send out event reminders, documentation, and webinar recordings. Most online meeting services will assist you in setting up your own registration page. The problem is that there is a huge downside to utilizing their internal systems. GoToMeeting or Webex for example will...
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